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US Lions Community:
2025 Programming Calendar

​​​Friday, December 13, 2024

Registration opens for the 2025 US Young Lions competition.

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Friday, December 20, 2024

TEAM USA Advisors applications deadline.

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Wednesday, January 8, 2025

US Young Lions competition Jurors and sponsors announced.

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Tuesday, January 21, 2025

Registration closes at 11:59:59 PM ET for

the US Young Lions competition.


Thursday, January 23, 2025
US Young Lions competition begins! Creative brief

available to all registered teams. 

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Wednesday, February 5, 2025

Applications close for the US Lions Community webinar series. 

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​Thursday, February 6, 2025 

US Young Lions competition entries due by 8:00 PM ET.


Wednesday, March 5,2025

US Young Lions Finalists announced. View them here. 

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Wednesday, March 5,2025

Secondary competition awarding a trip to Cannes announced. Learn more.

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Wednesday, March 5, 2025 

-Mentorship Webinar Sponsored by Campaign-

LIONS Awards 101: Hosted by LIONS - register here

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Wednesday, March 12, 2025 

-Mentorship Webinar Sponsored by Campaign-

Building Brands That Break Through: Winning with Gen Z on Social Media Hosted by Movers & Shakers - register here

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Tuesday, March 18, 2025 

All entries against the Bold Impact brief must be received by 8 PM ET.

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Wednesday, March 19, 2025 

-Mentorship Webinar Sponsored by Campaign-

AI-Driven Purpose: How AI-Powered Solutions Help Build Brands with Meaning and Impact: Hosted by StrawberryFrog - register here

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Monday, March 24, 2025 

-Mentorship Webinar Sponsored by Campaign-

Stupid Mistakes from Brilliant Leaders: Hosted by JOAN Creative - register here

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Friday, April 4, 2025 

-Mentorship Webinar Sponsored by Campaign-

Pitch, B!tch – Bring Out Your Strong Guns: Hosted by McKinney - register here

 

Wednesday, April 9

TEAM USA Winners Announcement event – we will reveal the 2025 US Young Lions winners who will attend the Cannes Lions International Festival of Creativity and compete in the global competition! 

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​Monday, June 16 – Friday, June 20, 2025

Cannes Lions International Festival of Creativity in Cannes, France ​

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​​Stay tuned for more info
throughout each step of the process. 

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SPECIAL THANKS TO THE 2025 COMPETITION SPONSORS

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National CineMedia (NCM) is the largest cinema advertising platform in the U.S., uniting brands with young, diverse audiences through the power of movies and popular culture. A premium video, full-funnel marketing solution for advertisers, NCM enhances marketers' ability to measure and drive results. NCM’s leading preshow, The Noovie® Show is presented exclusively in 42 leading national and regional theater circuits – including the only three national chains: AMC Entertainment Inc., Cinemark Holdings, Inc. and Regal Entertainment Group. NCM's unparalleled cinema platform has over 18,000 screens in more than 1,400 theatres across 195 Designated Market Areas® (including all of the top 50).

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