Advisors for TEAM USA have also been announced.
National CineMedia (NCM), the U.S. representative of the Cannes Lions International Festival of Creativity’s Young Lions Competition, has selected WhyHunger as its official non-profit partner for 2025.
WhyHunger provides resources to grassroots movements working to end hunger and poverty, support sustainable community solutions, and advocate for food justice.
The nonprofit will be featured in the brief for the 2025 Young Lions competition, which allows young creatives and marketing professionals to compete globally across digital, film, media, PR, and print categories. It is designed to give the next generation of industry superstars the chance to prove themselves answering a charity brief in a high-pressure environment.